Most likely to enjoy writing and sending a regular email newsletter: INFJ Marketing Personality Type®
INFJs are often interested in helping others and sharing their insights and knowledge. They are also known for their excellent communication skills and their ability to connect with people on an emotional level. Therefore, it’s not surprising that INFJs would enjoy writing and sending a weekly email newsletter, as it allows them to share their ideas and insights with a wider audience. Plus, INFJs are often creative and enjoy expressing themselves through writing, making the process of crafting a newsletter a fulfilling one for them. Finally, INFJs are detail-oriented and take pride in their work, which means they would likely enjoy the process of creating and sending a polished newsletter on a regular basis.
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Could enjoy writing and sending a regular email newsletter IF it can be super automated AND short: INTJ, INTP, ISTP, ESTP Marketing Personality Types®
INTJs, INTPs, ISTPs, and ESTPs are more likely to enjoy writing and sending newsletters if the process is automated and the content is short. These personality types prefer efficiency and practicality, and may not want to spend a lot of time creating and sending newsletters. By automating the process, they can save time and effort, and focus on other tasks. Unsurprisingly, these personality types also tend to be logical and analytical, and may not enjoy writing long, detailed pieces. Shorter newsletters with clear, concise content would align more with their preferences.
Could enjoy writing and sending a regular email newsletter IF it’s templated: ISTJ, ISFJ, ESTJ, ESFJ Marketing Personality Types®
ISTJs, ISFJs, ESTJs, and ESFJs are often practical and detail-oriented, and may prefer using templates because it provides structure and consistency. By using a template, they can ensure that their newsletter has a consistent look and feel, and they can focus on creating the content without worrying about the formatting. Because these personality types are often traditional and prefer following established procedures, using a template may provide a sense of security and familiarity. They can follow the same format each time they create a newsletter, which can make the process easier and more efficient for them.
Could enjoy writing and sending a regular email newsletter IF they can include video OR repurpose something they’ve already created: ENTJ, ENTP, ENFJ Marketing Personality Types®
ENTJs, ENTPs, and ENFJs are often outgoing and confident individuals who enjoy sharing their ideas and insights with others. They may find that including video content in their newsletters allows them to better express their thoughts and connect with their audience on a more personal level. Additionally, these personality types are often creative and enjoy experimenting with new ideas and formats. Repurposing content from another media platform, such as a blog post or podcast, allows them to explore new ways of presenting their content and engage with their audience in different ways. By including video or repurposed content in their newsletters, these personality types can keep their audience engaged and interested in their content.
Could enjoy writing and sending a regular email newsletter IF it doesn’t have to follow a schedule and they send whenever they want: ISFP, ESFP, ENFP Marketing Personality Types®
ISFPs, ESFPs, and ENFPs are known for their flexible and spontaneous nature. They prefer to follow their intuition and may feel constrained by a strict schedule. By sending newsletters whenever they want, they have the freedom to express themselves when inspiration strikes, without feeling obligated to stick to a rigid schedule. Also know that these personality types may have a tendency to procrastinate, and may struggle to keep up with a regular schedule. By sending newsletters at their own pace, they can avoid feeling overwhelmed and stressed, and can instead focus on enjoying the process of creating and sharing content with their audience.


