In this episode of Marketing Personalities, Brit Kolo interviews Brittany White-Volks, who is a client success and retention strategist for women entrepreneurs. In this discussion, Brit and Brittany discuss what it’s like to be an INTP personality type and how Brittany uses her INTP Marketing Personality Type in her business and marketing strategy.
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The INTP Marketing Personality Type Episode Summary
Welcome to another episode of the Marketing Personalities Podcast! I’m Brit Kolo and I’m here today with Brittany White-Volks, who is a client success and retention strategist for women entrepreneurs and an INTP – the Logician – personality type.
Brittany works within businesses, owned by heart-centered women entrepreneurs, to automate the client success journey. This is especially key for the entrepreneur who’s gone from working one-on-one with clients to a more scalable model with many more paying clients to take care of. Without the human-centered automated emails and client success communication that Brittany offers, these business owners can leave their clients hanging, not to achieve the success they had hoped for.
- She’s rationale-driven.
- Her motto might just be “When you fail to plan, you plan to fail!”
- She has to start with strategy.
- She loooves the deduction process.
And as an INTP – the Logician Marketing Personality Type…
Brittany is an “imaginative inventor with an unquenchable thirst for knowledge.”
I see Brittany’s INTP super powers shining through in many things she does:
- She takes others’ digital funnels, innovates, and makes them her own. She keeps the logistical pieces of these funnels and adds in a unique human element to make them feel good to her.
- She then does this same thing for her clients!