A lead magnet doesn’t have to be a PDF download! Here are 15 other types of lead magnets your ideal customers might love to receive from you.
- A mini video course
- An audio series
- Access to a private Facebook Group
- Access to a private Slack Channel
- A live webinar training
- A recorded webinar training
- VIP access to your Resource Library
- A discount code
- A free product upgrade
- A chance to win a giveaway prize
- A 1:1 call with you
- A copy of your book
- A swag item (i.e a branded coffee mug, tote bag, sticker, etc.)
- A challenge
- A quiz
Now that you’ve decided your lead magnet WON’T be a PDF download…
Find out what type of lead magnet is best to offer, based on your Marketing Personality Type®!


