In this episode of the Marketing in Yoga Pants Podcast, Brit interviews Lauree Ostrofsky, Speaker, Author, Coach, and Hugger at SimplyLeap.com. Lauree leveraged her 12 years as a coach into speaking engagements and authoring multiple books. She is working with her clients through 1:1 coaching, workshops, in person retreats, and masterminds for female entrepreneurs. Learn how Lauree is helping her A-student clients make the “right” business and career choices that work for them.
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Topics:
- Climbing the corporate ladder in Manhattan doing Media Relations and Marketing in her 20s
- Getting ready to quit her job to figure out what she wanted to do outside of corporate life
- Finding out she had a brain tumor the day she was planning to resign
- Learning that she had control over the choices she makes in her life while recovering from brain surgery
- Realizing she can empower other women to take control of their choices through the experience she had
- Taking a year long coaching program in Manhattan called Coaching for Transformation
- Building her coaching business as a side hustle for 3-5 years
- Going full time with her coaching business through leading workshops and 1:1 phone coaching
- Envisioning herself as a speaker while on a long bus ride through New Jersey
- Using her story to become an author
- Talking about her failures leading up to her successes and how as a former “A-student” it felt like she was either successful or a failure with nothing in-between
- Writing her first book, Simply Leap: Seven Lessons on Facing Fear and Enjoying the Crap Out of Your Life as the 10th anniversary of owning her business was coming close
- Moving back to her home town following her book tour, and embracing the next iteration of her business to help women business owners
- Starting an in person mastermind group for women business owners in the Hudson Valley and expanding to online mastermind groups
Quotes:
“Pick one thing and keep doing it over and over again.”
