009 Blending Life, Business, and Relationships with Joanna Platt

Now broadcasting the Marketing Personalities PodcastIn this episode of the Marketing in Yoga Pants Podcast, Brit interviews Joanna Platt, Founder and Life and Relationship Coach at Joanna-Platt.com. Joanna is an intuitive, intentional life and relationship coach, working with her clients 1-on-1, as well as with couples through an online course. Learn how she is building her coaching business and courses on the side as she works her full-time marketing job.

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  • Building her coaching business on the side as she works a full-time job
  • Leaning into her calling to help others with their relationships
  • Helping couples to do marriage consciously
  • Getting a degree in Education, becoming a teacher, and realizing within weeks that being a teacher was not her thing
  • Losing her identity after quitting the career she thought she’d retire from
  • Getting fired up about life and relationship coaching and following that calling
  • Speaking what you want
  • Using what your ideal clients say in your brand messaging
  • Starting a podcast to step up her content marketing
  • Building accountability into your business, even when you’re a one-woman-show
  • Offering an online course at a new price point – above free, but less than a coaching package
  • Look at building your support team as “treating yourself”
  • Using tools because you LIKE them – not because you SHOULD use them


“You have to be your own best friend.”
“Life is not set-it-and-forget-it.”
“Give yourself a little bit of time to live your life and experience things so you can create.”